AARP Honors Best Employers For Workers Over 50 with Custom Award Created by MK Shannon

In 2007, the American Association of Retired People (AARP) commissioned MK Shannon Awards & Rewards to create a custom award for their Best Employers For Workers Over 50 awards. This September marked the second year the AARP Best Employers program honored their winners with the MK Shannon custom award called “New Day”. This year, AARP also expanded the program to include international companies in a program called AARP International Innovative Employer Awards. There were 50 New Day custom awards and 10 International Edition New Day custom awards presented at a gala event in Washington DC in October.

MK Shannon worked with Deborah Russell, Director of Workforce Issues at AARP, and Nancy Shaffer and Karen Bridges of BRAVO! Events By Design to develop the design of the New Day custom award. This was truly a labor of love for MK Shannon Awards (did we mention some of us are over 50?). It was also a fantastic team that worked well together to articulate the message of the award and express it as a custom award to honor and recognize these outstanding companies. It just reinforces the idea: communication, communication, and more communication make for a great custom award!

In October 2008, AARP ran this ad in The Wall Street Journal to recognize the 50 companies in 2008 that had been selected to receive their Best Employers For Workers Over 50 awards. We extend our congratulations. We were proud to see New Day pictured in the ad along with the names of those organizations receiving their recognition award. We also believe they should get the recognition they deserve!